The Ultimate Music Business Shortcut!

This Is Your Chance To Finally Own The Ultimate Collection of Music Business Courses, Checklists, “Cheat Sheets” and Case Studies…. Literally Everything I Use When I've Worked With Multiple Grammy-Award Winners & Platinum Selling Music Artists.

From: James Taylor, Founder and CEO of Music Business Institute

If you accept this proposal, it will cost you exactly $349.

That’s the “bad news”.

Now For The Good News…

In exchange for this small investment, I am going to give you the greatest gift I could ever give a musician or songwriter.

It’s the key to my “music business vault”…a literal treasure trove of courses, systems and shortcuts to spark growth in any music artists career.

And I’m going to let you have them…


…(plus a whole lot more)…

I’ll tell you why in a bit, but first, I have a question for you…

Are You Just “Winging It?”

Practicing “hope” marketing when it comes to promoting your gigs, albums and music brand?

Or do you have a clear-cut plan to take your music career to the next level?

If you are “winging it,” don’t feel bad…you’re not alone. For many music artists, that’s what they did too.

And for a while, it worked.

In the early days, when the music industry was simpler, “winging it” got the job done. But as the music business changed, the record industry imploded and new income streams and markets became available to any music artist with a laptop, “winging it” just didn’t cut it anymore.

So I Did Something Most Music Industry Professionals Only Dream Of Doing…

I assembled my entire team and the smartest music industry people I knew and had them carefully systemize how they do what they do.

For example:

  • Three top booking agents helped me create a ‘Getting Gigs Course’….
  • My marketing manager crafted a step-by-step guide (complete with text and video instructions) on how to use Facebook to build your fanbase. (I was shocked to see that any artist can get their own Facebook campaign set up and running in a weekend.) And…
  • Four of the most successful online music teachers helped me put together a course on how to make a living teaching music online and roll out a complete step-by-step strategy…

…and that’s just to name a few!

Virtually every aspect of marketing, promoting and growing your music career was documented in step-by-step detail. (And there were over 10 of these “online courses” when it was all said and done.)

Then we put them to the test…

We gave access to the courses and accompanying checklists (or “Plans” as they’re more formally known) to professional musicians and even newbie music artists and songwriters.

Our goal was simple: We wanted to see if someone who wasn’t a music industry expert could follow the steps in these plans and achieve similar results.

The Result: SUCCESS!

We now had something that most music artists’ only dream of having…

  • We had systems
  • We had checklists
  • We had video tutorials
  • We had “cheat sheets”
  • We had case studies

In short, we had “systematized” all aspects of creating, promoting and selling that music artists need to know today!

And grow, we did…

Here’s my disclaimer: I obviously can’t promise that you will get these results. Your results will vary due to a multitude of factors.

The Secret To Making It In Music (And Getting Unstuck)

Look, I’m no David Geffen…or Irving Azoff…or Richard Branson…

…but I’ve done pretty well.

Being from the UK via California (it’s a long story) I don’t like to brag about how many music artists and songwriters I’ve helped become successful.

But again, I’ve done well.

More importantly, my artists have done well.

They’ve done VERY well…

The artists we have worked with include Grammy award winners and Platinum sellers in North America, Europe and Asia in almost every music genre you can imagine (and some you can’t). We help them generate income from:

  • Live Shows
  • Records
  • Merchadise
  • Music Licensing & Syncronisations
  • Music Retreats & Online Courses
  • Branded Products

…plus a few more I can’t mention publicly.

I Don’t Say Any Of This To Brag…

In fact, any smart music businessperson will be quick to point out that, “It’s not how much you make, but how much you keep that matters.”

I agree.

And fortunately, the systems we built not only allowed our artists to grow, they also dramatically increased the money in their bank accounts.

In other words, our artists actually KEPT more money thanks to the systems we built.

Until very recently, these systems, plans, checklists, “cheat sheets” and case studies were confidential.

They were locked in our “vault,” and unless you were one of our artists, a $1,000 a day coaching client, or a member of our team, you never saw them.

They were our “secret sauce”…

…Our “Mystery Formula”

But recently we made a very bold move at Music Business Institute.

We decided to take literally ALL our systems, courses and checklists…


…and make them available them to other music artists, songwriters, managers, agents and music industry professionals.

We called it “Music Business EDGE” (or “EDGE,” for short), because that’s exactly what we are: A way to help music artists get an edge on millions of other artists and all the noise out there.

As an “EDGE Member,” you get to see everything…

And when we figure out something that works, we systemize and document it into an “Execution Plan” (i.e. a checklist, “cheat sheet” or case study) that all our members can use.

Here’s a quick look at the execution plans that are already waiting for you inside DM Lab…

  • Music Business Strategy course - getting your strategy and overall plan in place.
  • Getting Gigs Plan - building a successful touring career from scratch.
  • Music Marketing Plan - the A-Z of building a fanbase for you and your music.
  • Recording & Distribution Plan - how to self-release your music and make it a hit.
  • Music Law & Copyright Essentials - everything you need to know to protect and profit from your music.

…and that’s just to name a few!

These Execution Plans are great for optimizing what you already have, but what if you need to rollout a new project?

What if you finally want to launch a new album, tour or music project?

If any of those are on your “To Do List,” then you’ll love these Execution Plans. There’s the…

  • YouTube for Musicians Plan - using YouTube to build your fan following.
  • Facebook for Musicians Plan - harnessing the power of Facebook for your music career.
  • Crowdfunding for Music Plan - how to run a successful crowdfunding campaign.

These plans are without a doubt the ULTIMATE SHORTCUT to finally crossing off all those items on your “To-Do List”.

And by the way, if it’s advanced strategies and tactics you are after… well… we have an Execution Plan for that, too.

For example, there’s the…

  • Teaching Music Online - how to make a living from teaching music online.
  • Virtual Music Empire - using outsourcing to supercharge your music career.
  • Music Business Case Studies - learn from the successes and failures of other music artists.

And again, this is just a SAMPLE!

And by joining today, you can have immediate access to all these courses, plans, checklists, “cheat sheets” and case studies (over 20 in all!)…

But that’s not all…

Regular “What’s Working Now” LIVE Trainings

As an EDGE member, you also get to “drop in” on our “What’s Working Now” meetings where members of the Music Business Institute team share what’s new, what’s hot and what’s WORKING for our artists and record labels.

It’s like you’re sitting at one of the desks in our office…eavesdropping on everything we say.

In the past, these virtual “meetups” were for mastermind members only, but as a part of “opening” up my business I’ve decided to let EDGE members attend these sessions as well.

Not only will you get the latest and greatest ideas (before they’ve been turned into Execution Plans), you’ll also have a chance to ask questions to me, my team, or anyone else who decided to drop by that week.

Private Networking Group

As an EDGE member, you’re also getting access to our private Facebook group.

Just like a traditional mastermind group, this group is all about:

  • Sharing what’s working, and…
  • Getting help with what isn’t.

Our members include:

  • Two Grammy award-winning artists
  • Record label bosses
  • Managers for three Platinum selling artists

…along with a smattering of:

  • Touring musicians
  • Songwriters
  • Music publishers
  • Session musicians
  • Brilliant lawyers (yes we allow a few) and…
  • Music teachers

And once you have shown that you are fully committed to this group, these members (and others) will be ready, willing and able to come to your aid.

But fair warning: You will be expected to do the same.

Regular ‘Ask James’ Sessions

All EDGE members have the opportunity to ask me questions as part of my regular ‘Ask James’ sessions. I’ll then video my answers and share these for all the members to see in the EDGE members-only website. 

This is your opportunity to ask me anything… literally, ANYTHING!

So you get it all…

  • The Execution Plan Library (all our courses, checklists, “cheat sheets” and case studies…literally every system we use with our artists…)
  • Regular “What’s Working Now” meet ups (so you’re always up to date and in the loop on what’s new in the music industry, what’s hot and what’s actually working TODAY…)
  • 24/7 Access To Our Private Facebook Group (so you can get help and support whenever and wherever), and…
  • Regular “Ask James” Sessions (so you never have a question that goes unanswered)…

You Get It ALL – For Just $349 Per Year

That’s right…

Your investment today is just $299.

I May Be Crazy…But I’m Not Stupid

It may come as a surprise, but I do have an other motive for making this great offer.

As you have probably already guessed, I’m not getting rich giving away my best stuff for less than $400.

My sincere hope is you’ll love what you see and choose to stay.

If you do, GREAT!

If not, that’s ok, too.

If you are unhappy for any reason, simply contact our Support team within 30 days of joining to close your account and get a full refund. No hassles.

But if you do love it (and I think you will), you’ll automatically be renewed at our EDGE member rate of just $349 annually.

A small sum…

…especially when compared to what you’ll make when you implement just one of the execution plans you see above, or what you’ll save by getting a direct, specific answer to that one big music business question that you’ve been struggling with.

In fact, I’ll make you a deal…

If you aren’t able to make enough during your first year to cover your investment in EDGE, I’ll insist that you bow out and look for help somewhere else.

Again, that’s how confident I am in what you’re about to have.

So click the Add to Cart button below, and let’s get started…


See you on the inside.

- James Taylor

Founder and CEO, Music Business Institute



Frequently Asked Questions

What if I’m just getting started with my music? +

You do not need an existing music project to join Music Business EDGE. We’ll show you exactly how to dig into your own talents and come up with multiple music project ideas. Then, we’ll take you through the process we use at Music Business Institute to “test” ideas for success. You’ll quickly know precisely which project will work before you invest tons of time into pursuing it.

How is EDGE different from other programs on the market? +

Music Business EDGE is the only membership program showing you every step to go from ‘just starting’ on your music career, to funding, creating, launching, and marketing it, then the systems to grow and automate. You can CHOOSE if you want your music to be just a small side-project that generates a few thousand dollars a month…or if you want to go “all in” and build automated systems to generate income from touring, recording, merchandise, syncs and more.

Music Business EDGE is the only program tested over 20 years, in multiple countries and in multiple genres of music. If you’ve always wanted to make a living from your music — to take your passion for music and share it with the world in a way that lets you craft your ideal lifestyle — EDGE can show you how.

How do I know if I am ready? +

You’ve seen the examples of other Music Business EDGE members. You’ve seen the details of the program on this page. And you may have read my material for years, or seen me on TV or online. You have enough information to decide. Now it’s up to you. I encourage you to look inside and decide if this is right for you. It’s natural to have doubts. We all do — these doubts often hold us stagnant for years. If EDGE truly isn’t for you, don’t join. We’ll part as friends with no hard feelings, and I’ll continue sending you my free emails. But if you’re ready to take your music to the next level then Music Business EDGE can help.

Is this just for young artists with fashionable haircuts? +

"I have a full-time job and kids.” We tested EDGE with people of different ages, locations, niches, and skill levels. (See EDGE student Katy on this page, for example.) Age makes no difference in launching a successful music career using EDGE strategies and tactucs. And we'll show you how to build your music profile even if you have big commitments like a family or a full-time job.

How much help am I going to get? +

Sorry, as much as I want to, I can’t do 1-on-1 calls. But the truth is, you don't need a call with me. Because of our extensive research and years of testing, we built community and support right into the course. Plus you'll get access to me via my 'Ask James' sessions and 'What's Working Now' webinars.

How do I convince my husband/wife to let me buy this product? +

This is an important question, since doing anything in music is challenging, exhilarating, and new all at the same time! So you’ll want your partner in your corner when you start. I recommend showing your partner the case studies and emails I’ve sent you. Show them some of the material online about me to allay their natural nervousness. And finally, explain exactly why you want EDGE — what will making it in music do for you, why EDGE, and why now? — and show them how serious you’re taking this. If you make the case candidly and honestly, you’ll be able to talk through any barriers they have about you joining the program.

When can I expect to make an income from my music? +

I can’t promise you specific results from your music in a specific timeframe. Nobody can. And you shouldn’t trust anyone who does. Here’s why: We all begin at different levels of experience, talent and skill. We all have different styles. It would make no sense to promise “one size fits all” results just to get you to like me. In fact, I’d rather be honest about the challenging nature of this material. If you’re deliberate, methodical, and follow the action steps, you will see results. And looking back, 1-2 years from now, the amount of time you invested will pale in comparison to the rewards you’re accruing.

I need to build my music career fast. Will this help? +

No, and please don’t join EDGE. I’m not looking for people who need quick fame and fortune, because when you are desperate, you make short-term decisions. Music Business EDGE is about focusing on the long term. 

What if I don't have time? +

The last thing we need is to be busy for being busy's sake. One of the ways EDGE is unique is that we've built taking action right into the course. EDGE isn't a brain dump about music business tactics; it's a complete, measured system for going from nothing to a successful career in music.

What if I get busy? +

Don't worry — you can dip in and out of the courses within EDGE or take take a break from the material if you’re on tour, on vacation, or just busy for a few weeks. Life happen, and your EDGE library of courses will be with you for as long as you remain a member.

What if I don't live in a big music city? +

Yes, EGEE will help you. We tested it with musicians and songwriters around the world until they found success. We also recorded every video, including full transcriptions, so you can watch it at your convenience. You don't have to be in New York, Nashville, LA or London to find success in music. We show you how you can build your following wherever you are in the world.

What if I struggle with motivation? +

A huge myth in the music industry is that the only solution is to "work harder." This is false. Making it in music is tough but when you join EDGE you also join a community of other musicians and songwriters for support. Your EDGE membership includes the ability to both network and also get feedback with music industry professionals to help keep you motivated and on track.

Is this program right if I want to build a touring career? Or sell album? Does it cover social media? +

Music Business EDGE is designed to help you succeed in sharing your music with the world. I’ve tested all of those approaches — touring, recording, social media — and they are rarely successful if done in isolation.

EDGE will show you how to take your music and package it up to sell it, without the frustrations, expenses, and hassles of the usual music industry. My team and I have tested this process in different genres and with multiple artists. I can teach you how to turn your music into products that your fans will be happy to pay for.

I have an idea for my next music project. Will EDGE work for it? +

EDGE can give you the marketing insights to transform your music career — if you’re willing to apply the principles. The key here is to be open to changing your mind and listening to what your fans want. We teach you exactly how to do this, but you must be open to trying a different way of looking at creating and marketing your music projects. 

I already sell my music and do alright. Will EDGE do anything for me? +

Yes, but you will probably have to completely change the way you think about fans research, promotion, and pricing. There’s a reason my programs sell for 10x the competition. It’s not just a nicer design or better case studies. It’s baked in from the first day we do research. I’ll teach you how, but it will different compared what you’re used to.

Is this just for certain genres of music or will it work for my style of music and audience? +

Music Business EDGE is focused on building your music career regardless of the style of music you play or your type of fan. 

How does EDGE membership work? +

Music Business EDGE is an online, membership site which gives you access to a huge library of courses on all areas of the music business. We have hundreds of video tutorials in the members area. For our annual members you'll also receive daily coaching emails for the next 365 days. I also include supplementary materials, including detailed case studies, worksheets, scripts, case studies, and a thriving support community. We also have lots of cool bonuses materials!

Do I get access to all the courses in EDGE at once? +

Yes. When you receive your login details you'll be able to access all the courses in your online library at once.

Does EDGE help me create a website? +

No, in EDGE, you will however discover exactly what your fans want your website to do, how to create a website that your fans will love, which tools to use, and what to put on your website to make sales.

Can I get a discount for being a student? In the military? Being retired? +

Sorry, no discounts. I give away 90% of my material free, and my premium programs are too valuable to discount. If Music Business EDGE is a financial strain for you, please don't join. 

What if I try EDGE, and I decide it isn’t right for me? +

I stand by this membership program with a 30 day 100% money-back guarantee. Because we extensively tested it, I know the program works, so I can take on the risk myself. However — and this is important — only join if you intend to follow the action steps. This program is not simply to consume information. It’s designed for you build your music career.